Aloe Vera Forever Living products

Questions About Aloe Vera

Q. What does 100% stabilized Aloe Vera Gel mean?

A. Aloe Vera Gel comes from the inner part of the plant (the so called inner gel). The photo shows this being hand filleted from the leaf. The term Aloe Vera Juice is often used to describe the gel, but is properly only used to describe Aloe Latex a substance found just under the skin of the leaf that contains Aloin, a powerful laxative. Aloe Vera Gel (as with most vegetable matter) has limited keeping properties, and will decay quite quickly. It is essential therefore to stabilize the gel quickly to prevent this natural decay. The preservation process involves adding natural preservatives so the maximum possible concentration of Aloe Vera Gel is about 98% of actual plant derived gel. The term 100% stabilized refers to the concentration of the stabilized product used in manufacture, and when you see this term you can be sure that the gel has not been diluted or bulked up with other substances. Forever Living Aloe Vera Gel varies in concentration from about 85% (Bits n Peaches) to about 98% (Plain Gel).

Q. Are Juice and Gel the same thing?

A. No they are not, and there is much confusion over this. Juice strictly refers to Aloe Latex a bitter substance just under the skin of an aloe Vera leaf. Gel refers to the translucent interior of the leaf (inner leaf gel). In terms of consumer products the International Aloe Science Council (IASC) allows the term "Juice" to be used for a liquid containing only 15% certified Aloe Vera. To qualify as "Gel" the product must contain at least 85% certified Aloe Vera. Certified means that the Aloe Vera content has been tested for purity and concentration. All Forever Living Aloe Vera Gel contains at least 85% certified Aloe Vera Gel from the inner leaf.

Q. I have not seen your products in the shops?

A. The range of Forever Living Products (FLP) is only available through Independent Distributors, and is not made available for retail sales. FLP always has the interests of it's distributors at heart, and permitting the products to be sold retail would undermine the distributor network. This would be contrary to the wish of Rex Maugham, founder of Forever Living Products, to empower ordinary people to achieve success through selling the FLP range.

Q. Why should I buy Forever Living Aloe Vera products?

A. Forever Living Products (FLP) are the world’s largest grower and distributor of Aloe Vera, with extensive plantations in the USA and Caribbean. FLP knows exactly where and how its Aloe Vera was grown, and can be sure that no pesticides or herbicides were used in its production. FLP controls the whole process, and its Aloe Vera gel is extracted by hand from freshly harvested mature leaves, and stabilized to protect its essential content within hours. FLP do not add any artificial coloring or flavoring to the gel!

FLP use Aloe Vera as the main ingredient in its products not as an addition.

Q. Other brands are cheaper, why should I buy yours?

A. Many cheaper brands, and particularly those available from high street "chains" are reconstituted. The Aloe Vera leaves including the outer leaf are crushed and the resulting juice carbon filtered before being "freeze dried". The powder is shipped around the world and to make the saleable product water is added to the powder to reconstitute it. The process of freeze drying, carbon filtration and adding water removes or destroys a lot of the beneficial constituents of Aloe Vera. FLP use only the inner leaf, and stabilize the gel directly so none of the goodness is lost.

Q. Some brands say they use the whole leaf and are therefore "better" than yours?

A. The outer leaf (rind) of Aloe Vera contains Aloe Latex which contains Aloin - this has various properties, but the best known is as a potent laxative! The inner leaf (source of Aloe Vera gel) contains all the beneficial compounds of Aloe Vera, whereas the outer leaf has in fact very little. So called "whole leaf" Aloe Vera is not superior to the stabilized inner leaf gel used by Forever Living Products.

Q. Your drinks vary in color and contain bits of pulp are they pure?

A. Forever Living Products Aloe Vera is not homogenized or filtered - this does create natural variations in color and the Aloe Vera drinks contain small bits of Aloe Vera pulp, but you are assured that the essential goodness has not been filtered out or destroyed. If another product looks like water then it is probably just that - mostly water!

Q. How can we be sure we are getting pure Aloe Vera?

A. Forever Living Products Aloe Vera is not reconstituted from freeze dried gel. Nor do FLP use pasteurization as excessive heat destroys the active ingredients. Finally, look on the side of many FLP products, you will see that 100% stabilized Aloe Vera Gel is listed as the FIRST ingredient.

If a product is described as Aloe Vera Juice it may have as little as 15% Aloe Vera in it.

And Finally

On a final note - Forever Living Products offers a 60 day "no quibble" money back satisfaction guarantee on all its products. To date less than 1% of products have ever been returned - that must say something!